Purple Cow, New Edition: Transform Your Business by Being Remarkable–Includes new bonus chapter By Seth Godin Published by Portfolio in 2009 The classic bestseller that taught the business world that safe is risky; very good is bad; and above all, you’re either remarkable or invisible In 2002, Seth Godin asked a simple question that turned […]
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Rosser Reeves – Reality in Advertising Even though Mr. Reeves’ influence began to wane in the 1960s as the Creative Movement took hold, his book is still used in many college advertising courses. Contents: 1. A Common Fallacy 2. The Pulled and the Unpulled 3. Inside 180,000,000 Heads 4. The Penetrated People 5. The Pulled-over […]
The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture by Laura Fredricks Published: January 26, 2010 Format: PDF A completely revised edition of the must-have resource for increasing your nonprofit’s bottom line […]
The End of Copycat China China’s changing course, and sustainable success requires a shift in strategy The End of Copycat China helps business executives and investors understand how China’s economy is shifting from one based on heavy investment to one on services and consumption by providing insight that help shape effective strategy. Drawing from over […]
Dave Ramsey – Four financial advisory books [EPUB] Dave Ramsey is well known. A millionaire by age 27, broke and bankrupt before age 30. Scratched his way up to become a millionaire again–this time avoiding debt. Host of a popular radio show on finance. Author of The Financial Peace University. This upload contains four of […]
Outrageous Advertising Thats Outrageously Successful Outrageous Advertising That’s Outrageously Successful: Created for the 99% of Small Business Owners Who are Dissatisfied with the Results They Get From Their Current Advertising When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The […]
Conquer the Crash You Can Survive and Prosper in a Deflationary Depression Prechter (REQ) Product Details Hardcover: 482 pages Publisher: Wiley; 2 edition (Oct. 28 2009) Language: English ISBN-10: 047056797X ISBN-13: 978-0470567975 [center][img]http://filetut.com/images/d.png[/img] [b][color=red]Purchase premium accounts in order to enjoy unlimited downloads with resuming support ***If link dead, please leave a message, we will update […]
Robert B. Cialdini – Influence: The Psychology of Persuasion [PDF] Influence, the classic book on persuasion, explains the psychology of why people say “yes” and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with […]
Clayton M. Christensen – The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail – epub An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen s work continues to underpin today s most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is […]
Kotler & Armstrong – Principles of Marketing 14e [PDF] Learn how to create value and gain loyal customers. Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help students understand how to create value and gain loyal customers, Principles of Marketing […]
Insight Selling: Surprising Research on What Sales Winners Do Differently (2014) What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases […]
Most Interesting Guy in the Room Package 7DVDs Genre: Dating, Relationships “The female mind works differently from the male mind: LOOKS DON’T MATTER TO HER. What does matter is your attitude, how interesting you are, and what that means about your social value. Women don’t want a BORING man. To her this means you’re of […]
The Secret: What Great Leaders Know – And Do by Kenneth H. Blanchard, Mark Miller Written by the legendary bestselling author Ken Blanchard, The Secret (over 100,000 copies sold) answers a question most leaders ask at some point in their career, ?What do I need to do to be a great leader?? [center][img]http://filetut.com/images/d.png[/img] [b][color=red]Purchase premium […]
Think Smarter by Michael Kallet (2014) Learn Critical Thinking techniques for better decisions, problem solving, and innovation Think Smarter: Critical Thinking to Improve Problem-Solving and Decision-Making Skills is the comprehensive guide to training your brain to do more for you. Written by a critical thinking trainer and coach, the book presents a pragmatic framework and […]