Digital Marketer – Digital Marketing Mastery 2022

Welcome to Digital Marketing Mastery 2022

Uncover Your Path To Becoming A Marketing MVP…

Leverage The Tools And Channels To Predictably And Profitably Drive Awareness, Leads, Sales, And Referrals – Everything You Need To Know To Become A True Master Of Digital Marketing.

This course is hands down, the most comprehensive digital marketing training in the industry today.

We start by making sure you get crystal clear on the most important part of any digital marketing plan:

Your customers.

And to do that, we kick things off by mastering 3 foundational topics:

• The Customer Avatar Canvas – WHO your ideal customers are
• The Core Message Canvas – WHAT your business offers to your customers
• The Customer Value Journey – HOW your customers interact with your message

Then, with instructors who are T-shaped marketers themselves, we’ll take an in-depth look at the core digital marketing competencies, including:

• Content Marketing
• Email Marketing
• Social Media Marketing
• Community Management
• Digital Advertising
• Data & Optimization
• Search Marketing

Furthermore, the instructors relate each specialty back to the stages of the Customer Value Journey so that you can see how all areas of digital marketing do their job of attracting, converting, and ascending customers.

Not just once, but as a machine that turns your prospects into leads, and leads into customers.

What Do You Get Inside

The Digital Marketing Mastery Course is the most comprehensive digital marketing training in the industry. In this 16-hour course, you’ll learn the foundation of DigitalMarketer’s curriculum and get certified as a Digital Marketing Specialist

MODULE 1: Core Concepts of Digital Marketing

Learn the role of digital marketing and how to leverage it in today’s business world.

MODULE 2: Knowing Your Customer

Build out a Core Message Canvas and Customer Avatar Canvas and finally get clear on who you’re selling to.

MODULE 3: Customer Value Journey

Discover the steps in your marketing plan that seamlessly moves a person from lead, to paying customer, to raving fan.

MODULE 4: Content Marketing

Learn which types of content to use to attract your audience and leverage content marketing strategies to grow your business.

MODULE 5: Social Media

Gain a basic, clear understanding of how to use social media to build real relationships with your audience.

MODULE 6: Digital Advertising

Dive into paid traffic strategies, landing pages, copy and ad design elements, and how these functions work together to bring prospects to your pages.

MODULE 7: Search Marketing

Use SEO strategies to generate better rankings on search engines, and free organic traffic to your site.

MODULE 8: Email Marketing

Learn how to create email campaigns that get opened, get clicked, and convert passive list subscribers into active customers.

MODULE 9: Community Management

Go in depth into how to build a thriving online community that positively impacts your business’ bottom line.

MODULE 10: Data & Optimization

Discover the data and optimization tactics to find which marketing techniques work best for your business and customers.