Jeff Sauer – The Full Stack of Google Marketing

The Data Driven “Full Stack” Package

Unleash the digital marketing four-ce within you

combine all four of our marquee training programs to pinpoint, execute, and automate your marketing plan from end to end

Google Ads Mastery starts with the basics and quickly dives into the techniques used by long-time, expert advertisers. By the end of this program, you’ll know the techniques needed to run profit-driven advertising campaigns with Google Ads.

What you’ll learn in this course:

• Discover how to build your Google Ads account to deliver profit generating data for every ad campaign your run, from day-1
• Learn how to use your ad campaigns to find untapped keywords opportunities, so you can get more for your advertising budget
• Leverage a proven system to calculate profitable budgets and optimize your bids without wasting money on ineffective tactics
• Own a set of checklists that show you which metrics to focus on for management and when to make adjustments in your account, without spending all day inside Google Ads
• Build your marketing credentials by earning your Google Search Advertising Certification and passing the test on your first attempt
• Set yourself apart from the pack with your Data Driven Google Ads Mastery certification
• Decipher the 3 paid search advertising strategies that matter so that you can outmaneuver your competitors and avoid “false-hope” bidding wars forever
• Increase your conversions and reduce wasted ad spend using our Data Driven account management techniques

Who is this course for:

• New advertisers who want to follow a proven process to get started in PPC management
• Entrepreneurs and business owners who want to learn a system for profitable advertising on Google
• Intermediate level advertisers who need to learn techniques that will allow them to increase their conversions and reduce wasted ad spend
• Marketers who need to understand the metrics and methods behind profit-driven advertising on Google

Google Analytics Mastery teaches advertisers, marketers and business owners how to track and measure their website marketing. By the end of this course, you’ll understand how to use Google Analytics to improve your marketing results.

What you’ll learn in this course:

• Leverage our 30-day system to make rapid improvements in your marketing capabilities
• Acquire skills that allow you to gain a deeper understanding of your customers so you can increase your sales and conversions
• Become a strategic thought-leader for your marketing team
• Simplify tracking the metrics and data that matter so can reduce wasted time and lower costs
• Automate your reporting so the answers you need are always in plain sight
• Decipher advanced tracking and learn how to deploy the right data collection techniques for your needs
• Own a set of skills that will become more and more in demand as digital marketing advances
• Set yourself apart from the pack with a Data Driven web analytics certification
• Enhance your marketing credentials by earning your Google Analytics certification

Who is this course for:

• Brand new Google Analytics users who have never tracked website data before
• Business owners and entrepreneurs who want take control of their website marketing and results
• Freelancers and consultants who need to provide their clients with data-driven marketing solutions
• Anyone who wants a step-by-step, comprehensive guide to Google

Tag Manager Mastery starts with the basics, and by the end of this training, you’ll understand how to unlock a whole new world of marketing insights.

What you’ll learn in this course:

• Save time and money tagging your website, while reducing tracking errors
• Upgrade your analytics using three GTM power tools – tags, triggers and variables
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• Add 70+ advertising and analytics tools to your website using code-free tag templates
• Enhance your website user experience by adding automatic event tracking to discover better ways to optimize your content marketing efforts
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• Measure the real value of your advertising campaigns using conversion pixel templates
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• Prevent your tracking code from going obsolete every time Google makes a change, by putting your Google tracking code updates on tag-template autopilot
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• Test and debug your tracking in minutes, so you can confidently and quickly install your own tracking without having to wait on web development
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• Simplify your analytics, while getting direct access to better data to make better marketing decisions
• Implement techniques that will add immediate value to your business, increase the ROI of your marketing efforts, and maximize the earning potential of your organization

Get Jeff Sauer – The Full Stack of Google Marketing at tenco.pro

Who is this course for:

• Marketers who want immediate access to the data they need to do their job more effectively
• Website owners and analysts who want to be able to track their site performance, without waiting days or weeks for web developers to put tracking tags on their site
• Google Analytics users who want deeper, more valuable marketing insights that go beyond the “one size fits all” basic installation of GA
• Consultants and agency teams that want to learn how to automate their tracking of client results
• PPC marketers that want greater control over their conversion tracking

Data Studio Mastery is teaches advertisers, marketers, and business owners how to develop real-time reporting to guide business strategy and visually communicate marketing results.

What you’ll learn in this course:

Tag Manager Mastery Course is broken down into 5 sections that feature 16 in-depth lessons and video tutorials about the fundamentals of Google Tag Manager.

This consolidated resource will help you quickly build GTM skills… Skills that will allow you to immediately add more value to your marketing.

Section 1: Google Tag Manager Decoded: Learn How To Dive Into GTM With Confidence And Purpose

Section 2: Working In Tag Manager: Time Saving Solutions That Will Make Tagging And Tracking Easier
Section 3: Event Tracking In Google Tag Manager: Using GTM To Add More Value To Your Measurement And Marketing Skills
Section 4: Tagging Your Website: The Secret To Upgrading Your Analytics Effectively And Quickly

Section 5: The Date Layer And Beyond: Enter The Analytics Matrix And Remove The Limitations From Your Measurement Capabilities

What You Can Expect From Data Studio Mastery

• A process for automating your reporting using Google Data Studio
• A Framework and guide for consolidating your KPIs from multiple marketing platforms into one master dashboard
• A strategy for consistently delivering reports that get your stakeholder’s attention while highlighting your results
• A library of time-saving, ready-made reporting solutions

Get Jeff Sauer – The Full Stack of Google Marketing at tenco.pro