Jenna Kutcher – The Podcast Lab + The Content Lab

Jenna Kutcher – The Podcast Lab + The Content Lab

THE PODCAST LAB
Introducing Your 
A-Z
Podcasting Roadmap

Get my proven, 5-step stress-busting system and process to plan, create, launch, promote, scale, and monetize your podcast in just 30 Days.

I was a maaaajor podcasting skeptic… And it was because I was a podcast-listening-FAN.

Simply put: I felt like I could in nooo way compare to what was coming out of my iphone speakers every single week. How could I ever have words that people wanted to listen to?

Then my heart cracked wiiiide open when I was proven wrong. Over and over and over again.

So, if you’re a skeptic either about the podcasting world or about YOU having space in it, I’m here to tell ya it’s time and I’m here to help ya!

Podcasting absolutely changed my life and now, I’m giving you all the tools so that you can start your own podcast and change yours, too!

TAKE IT FROM ME…

I was in the shower with my iPhone balanced in a cup to try and amplify the sound. I was listening to a podcast — yes, while taking a shower — and I realized that I felt like I knew the host.

It hit me: podcasting gives you the ability to extend yourself in a way that isn’t possible with just photos and captions and 15 second snippets into your life.

I dried off my arm, snagged my phone from the cup, voice texted my assistant and said, “you’re going to think I’m crazy, but…I think I’m going to start a podcast”…

And now, it’s one of my absolute *favorite* creative endeavors of my life.

Now, here I am, a podcast pro, because turns out — I LOVE podcasting. Who saw THAT coming?! 

Before you picture a recording studio or a production team, I feel like I have to tell you this: I still record my podcast in a closet — and this isn’t a fancy closet with soundproofing, it’s a closet filled with boxes from our college days, puffy coats and keepsakes.

I host a Forbes top-rated, iTunes chart-topping business podcast from my sweet little closet (that kinda needs some Marie Kondo love!)

Podcasting has changed my life, my business, my income, and my ability to impact the world… and there were a million reasons why I wasn’t ready or why it wouldn’t work! But it did.

And now I get to teach you exactly how I planned, started, recorded, launched, and grew my podcast in 30 days flat.

can you imagine…

Seriously… visualize this with me for a sec.

Getting your hands on the exact tools to know how to create your own podcast? We’re talking all the nitty gritty things that are holding you back.

Having step-by-step tutorials on all the scary tech so that you can get your show online with more confidence and less confusion?

Seeing my exact guide to launching your show, the process I use to share my show on social, and how to get people hitting “play?”

Learning about how you can approach monetizing your podcast with a plan… I’ll share what I would do differently if I were to start over today.

In six years, I went from ground zero to over 60 million downloads and 500 (and counting) episodes. My audience continues to grow every single day—and now, I’ve helped more than 9,000 others do the same.

I’ve taken everything I’ve learned from creating a Forbes top-rated, Apple Podcast chart-topping business podcast, and turned it into a 5-Step Process to Plan, Create, Launch, Promote, Scale, and Monetize Your Podcast in 30 Days.

I’m handing over the step-by-step system I used to get there.

WHAT? HECK YES!

The Podcast Lab

introducing
What’s Inside The Lab

WHILE EVERYONE’S OFF HANGING OUT ON INSTAGRAM AND FACEBOOK, YOU’LL BE BUSY GROWING YOUR BUSINESS THROUGH PODCASTING

Inside of module one, you will learn how to create and plan your podcast. Maybe you already have an idea brewing or maybe you have no clue where to even start but you dream of having your own show.

Module one will take the guesswork out of planning your podcast.

Inside of this module I will walk you through:
– Picking a name, topic, category and description
– Creating podcast assets like your photo and intro
– Equipment recommendations and what I use
– Episode planning, format + how to prepare to record

MODULE 0NE

Planning Your Podcast

Inside of module two, I’ll walk you through how to actually record your podcast and the different formats of podcasting you can choose from!

I’ll share my exact process and explain the differences of solo shows and interviews, as well as sharing how we create our show notes and more.

Inside of this module I will walk you through:
– Recording your podcast
– Tips for editing your podcast
– Recording solo shows vs. interviews
– Naming your episodes and how to use keywords
– Our guide to show notes

MODULE TWO

Recording Your Podcast

Get ready to feel confident with the industry specific terms and tech so you can officially hit publish. This module walks through the all important topics of hosts and RSS feeds, directories and aggregators, as well as an overview of four recommended hosting platforms.

Plus, we’ll lock down the key details needed to get setup with your host (no matter which one you choose) and of course, getting your show out to the masses with Apple Podcasts and beyond. To cap it off, you’ll learn all of our podcast trailer best practices.

Inside of this module I will walk you through:
– Learn the Lingo
– Choose Your Hosting Platform
– Setup Your Hosting Platform
– Submitting to Apple Podcasts & Other Directories
– Podcast Trailer Best Practices

MODULE THREE

Publishing Your Episode
Module four is all about launching your show. I’ll show you my exact plan on how-to launch your show out into the world and include tips to gain early traction, how to get people to subscribe, and the ways you can leverage audiences among the platforms to get your first downloads.

Oh, and if you’ve already launched a show, I’ll show you how to use social media to grow it!

Inside of this module I will walk you through:
– How to make sure your podcast launch is successful
– Ways to prepare and promote your show
– Strategies to gain listeners
– Tips for getting more subscribers who tune in
– How to leverage social media for launch and beyond

MODULE FOUR

Launching Your Podcast
Money, money, money, monnnneeeyyy – yeah, I’m talking about it. I wanted to devote an entire module to what it looks like to monetize a podcast.

I’ll walk you through four different ways you can monetize, the methods I’ve tried, what I would do if I were to start all over again, and I share the behind-the-scenes secrets about sponsors and how they work.

Inside of this module I will walk you through: 
– How to monetize your show from the start
– Creative ways to drive profits through podcasting
– Exactly what I would do if I were to start today
– What sponsorships really look like and how to know when you’re ready

MODULE FIVE

Money, money, money, monnnneeeyyy – yeah, I’m talking about it. I wanted to devote an entire module to what it looks like to monetize a podcast.

I’ll walk you through four different ways you can monetize, the methods I’ve tried, what I would do if I were to start all over again, and I share the behind-the-scenes secrets about sponsors and how they work.

Inside of this module I will walk you through: 
– How to monetize your show from the start
– Creative ways to drive profits through podcasting
– Exactly what I would do if I were to start today
– What sponsorships really look like and how to know when you’re ready

Monetizing Your Podcast

The Podcast Lab arms you with a no-fluff, clear and easy actionable system so you can work it while you learn it.

Show off what matters most—you, your message, and your expertise, all while converting listeners into an engaged, connected community and paying clients.

The moment you join, you get instant access to all of the modules, tools, templates, and any updates I throw in when the podcasting world shifts gears on anything.

AS YOU CRANK THROUGH THESE TRAININGS, PUT ‘EM INTO PLAY, AND GET YOUR PODCAST READY TO LAUNCH, YOU’RE GONNA HAVE SOME QUESTIONS…

I WANT TO MAKE SURE YOU UNDERSTAND HOW TO APPLY THIS TRAINING TO YOUR OWN PODCASTING JOURNEY, SO YOU’LL FIND ANSWERS TO QUESTIONS LIKE:

• What equipment do I need to sound legit?
• What software should I use to record?
• How should I prepare for launching my show?
• How do I get good guests to agree to come on?
• Where should I promote my podcast?
• How can I ensure my podcast drives results for me?
• How do I get a podcast sponsor and make $$?
• What’s the secret to long-term podcasting success?

THE UNLIKELY GIRL BEHIND THE 60 MILLION DOWNLOADS

Hi! I’m Jenna Kutcher.

I’m an expert at online marketing, a nerd when it comes to the numbers, and my obsession is teaching others how to make a living doing what they love (without it taking over their life).

I’m a top-ranked business podcaster on iTunes and a girl who took a $300 Craigslist camera and turned it into a 7-figure empire. My happiest days are spent behind my computer screen sharing my secrets with the world.

I’ll never forget the day…

My eyes were opened to how podcasting can grow my business — and change my life.

My podcast started as an experiment that turned into what I am most known for. Not only did our show grow but it gave me opportunities I would never have had if I hadn’t “hit record.”

What we did for MY brand transformed into The Podcast Lab after we saw what kind of results we were getting. And now? I’m giving you all the tools so that you can start your own podcast and change yours, too!

So, if you were ready YESTERDAY to show up and share your voice, story, and wisdom with the world, that in turn grows your profits, it’s time to join The Podcast Lab and get:

• My 5 Core Curriculum Modules
• Email Templates to Get The Best Guests
• The Blueprint to Successful Launching
• My Monetization Strategies From Day One
• Our Time-Saving Social Media Workflow Guide
• Step-by-Step Tutorials to Tackle the Scary Tech

LE LABO PODCAST
Présentation de votre
A à Z
Feuille de route du podcasting

Obtenez mon système et mon processus éprouvés de réduction du stress en 5 étapes pour planifier, créer, lancer, promouvoir, faire évoluer et monétiser votre podcast en seulement 30 jours.

J’étais un grand sceptique en matière de podcasts… Et c’était parce que j’étais un FAN qui écoutait des podcasts.

En termes simples : j’avais l’impression que je ne pouvais en aucun cas comparer à ce qui sortait des haut-parleurs de mon iPhone chaque semaine. Comment pourrais-je un jour avoir des mots que les gens voudraient écouter ?

Puis mon cœur s’est brisé lorsqu’on m’a prouvé que j’avais tort. Encore et encore.

Donc, si vous êtes sceptique quant au monde du podcasting ou quant au fait que VOUS y ayez de l’espace, je suis là pour vous dire qu’il est temps et je suis là pour vous aider !

Le podcasting a complètement changé ma vie et maintenant, je vous donne tous les outils pour que vous puissiez créer votre propre podcast et changer le vôtre aussi !

PRENEZ-LE-MOI…

J’étais sous la douche avec mon iPhone en équilibre dans une tasse pour essayer d’amplifier le son. J’écoutais un podcast – oui, en prenant une douche – et j’ai réalisé que j’avais l’impression de connaître l’animateur.

Cela m’a frappé : le podcasting vous donne la possibilité de vous étendre d’une manière qui n’est pas possible avec seulement des photos, des légendes et des extraits de 15 secondes dans votre vie.

Je me suis séché le bras, j’ai attrapé mon téléphone de la tasse, j’ai envoyé un message vocal à mon assistant et je lui ai dit : “Tu vas penser que je suis fou, mais… je pense que je vais démarrer un podcast”…

Et maintenant, c’est l’un de mes efforts créatifs *préférés* absolus de ma vie.

Maintenant, me voici, un pro du podcast, car il s’avère que j’ADORE le podcasting. Qui a vu CELA venir ?!

Avant d’imaginer un studio d’enregistrement ou une équipe de production, je dois vous dire ceci : j’enregistre toujours mon podcast dans un placard – et ce n’est pas un placard chic et insonorisé, c’est un placard rempli de cartons de notre journées universitaires, doudounes et souvenirs.

J’héberge un podcast professionnel parmi les mieux notés sur Forbes et en tête des charts iTunes depuis mon adorable petit placard (cela a un peu besoin d’un peu d’amour de Marie Kondo !)

Le podcasting a changé ma vie, mon entreprise, mes revenus et ma capacité à avoir un impact sur le monde… et il y avait un million de raisons pour lesquelles je n’étais pas prêt ou pour lesquelles cela ne fonctionnerait pas ! Mais c’est le cas.

Et maintenant, je vais vous apprendre exactement comment j’ai planifié, démarré, enregistré, lancé et développé mon podcast en 30 jours chrono.

peux-tu imaginer…

Sérieusement… visualisez ça avec moi pendant une seconde.

Mettre la main sur les outils exacts pour savoir comment créer votre propre podcast ? Nous parlons de toutes les choses essentielles qui vous retiennent.

Vous disposez de didacticiels étape par étape sur toutes les technologies effrayantes afin que vous puissiez mettre votre émission en ligne avec plus de confiance et moins de confusion ?

Vous voyez mon guide exact pour lancer votre émission, le processus que j’utilise pour partager mon émission sur les réseaux sociaux et comment inciter les gens à « jouer » ?

Découvrez comment vous pouvez aborder la monétisation de votre podcast avec un plan… Je vais partager ce que je ferais différemment si je devais recommencer aujourd’hui.

En six ans, je suis passé de zéro à plus de 60 millions de téléchargements et 500 (et ce n’est pas fini) épisodes. Mon audience continue de croître chaque jour et maintenant, j’ai aidé plus de 9 000 autres personnes à faire de même.

J’ai pris tout ce que j’ai appris en créant un podcast professionnel Apple Podcast le mieux noté de Forbes, et je l’ai transformé en un processus en 5 étapes pour planifier, créer, lancer, promouvoir, faire évoluer et monétiser votre podcast. 30 jours.

Je vous remets le système étape par étape que j’ai utilisé pour y arriver.

If you have any questions regarding this product, please contact us by email: [email protected]