Wes Evans – Video Ad Mini-Course

Wes Evans – Video Ad Mini-Course

Video Ad Mini-Course

Record a video ad using your iPhone or Android smartphone!

A crash-course in writing, shooting, and editing a video ad!

Gear overview:

• Smartphone + video app $4 for iPhone, $0 for Android
• Tripod $24 & Phone clip $8
• Rode Smartlav+ $68 & Extension cable $9
• Video editing software – we’ll be using Camtasia, but any software you’re familiar with will work just fine.

(Detailed walkthrough included.)

Course Curriculum

Intro & Overview

• Let’s do something cool. (2:48)

Writing the script

• Write the script (template included)

Setting up gear, phone apps, and camera settings

• Gear List
• iPhone Camera App Walkthrough (8:00)
• Android Camera App Walkthrough (4:43)
• Setting up your Tripod, Smartphone Camera, and Rode SmartLav+ (4:13)
• Setting up your LED Light & Umbrella (5:22)

Finding your frame!

• Daylight Scouting (23:03)
• Nighttime Scouting (9:23)
• Cleaning up your frame (15:44)
• Final Setup (1:11)

Record! (And performance tips)

• Recording Tips! (Focus, clothing choices, mic placement, eye contact, and more.) (14:24)
• Performance (7:38)

Editing

• Android: Transferring video (1:50)
• iPhone: Transferring video (1:24)
• Editing in Camtasia (12:48)

Get Wes Evans – Video Ad Mini-Course at Tenlibrary.com